For Stewart, the broader takeaway is clear: Project B doesn't threaten Unrivaled's mission. Instead, it reshapes the global ...

Four WNBA players have now committed to play in Project B, a women's basketball startup league expected to tip off in Europe, Asia and Latin America in November 2026. All-Stars Jewel Loyd, who played ...

The sports universe thrives on a framework of stable, reliable operation. One team wins, one team loses. A season begins at a specific, scheduled point and ends with the crowning of a champion. The ...

CNBC’s Alex Sherman talks with Project B co-founder Grady Burnett and investor David Krane on what makes this new pro ...

On November 5, news broke that 10-time WNBA All-Star, 2016 WNBA MVP, 2016 WNBA champion, and current Seattle Storm star Nneka Ogwumike has become the first known player to sign with Project B, which ...

BELLEAIR, FLORIDA - NOVEMBER 12: (L-R) Professional basketball players Sophie Cunningham, Caitlin Clark, and Lexie Hull pose for a photo prior to The ANNIKA driven by Gainbridge at Pelican 2025 at ...

Maverick Carter, shown here in a June file photo, was a consultant for a new international basketball league planning to launch next fall. Slaven Vlasic / Getty Images When Maverick Carter, LeBron ...

Former WNBA MVP Nneka Ogwumike is the first player to join Project B, a new women's basketball startup league. Project B will offer players salaries larger than the WNBA and an equity stake in the ...

The competition is a five-on-five women's basketball league that is set to debut in November 2026, and it has already begun signing some of the WNBA's best players. Former WNBA MVP Nneka Ogwumike ...

Professional women's basketball is at a turning point. The WNBA has been exploding in popularity, but a potentially contentious renegotiation of the league's CBA could have us heading for a holdout.

The Phoenix Mercury have a talented trio, as they have Kahleah Copper, Satou Sabally and Alyssa Thomas. Copper joined the team before the 2024 season after the Mercury acquired her in a deal with the ...