GeekWire chronicles the Pacific Northwest startup scene. Sign up for our weekly startup newsletter, and check out the GeekWire funding tracker and VC directory. by John Cook on Nov 7, 2013 at 10:15 am ...

SEATTLE, WA--(Marketwire -08/15/12)- Optify, a leading provider of inbound marketing software for professional B2B marketers, today announced the Premium Edition of its Inbound Marketing Software ...

GeekWire chronicles the Pacific Northwest startup scene. Sign up for our weekly startup newsletter, and check out the GeekWire funding tracker and VC directory. by John Cook on May 31, 2012 at 6:00 am ...

SEATTLE, WA--(Marketwired - Aug 7, 2013) - Optify, the leading provider of digital marketing software for agency marketers, today announced its integration with Zapier, an automated web services ...

Following leads is an important component for marketing departments. Knowing which leads are interested in your business after receiving an email from you – even months later – is critical in ...

Looking to take your inbound marketing to the next level? Today, Optify, known for its integrated demand generation solution for marketers, has announced the first in a series of enhancements that ...

In July, we talked about what goes into being an Olympic content marketing champion. Today, Optify reveals what it takes to become a B2B "Marketing Athlete". In a survey of more than 250 B2B marketers ...

Real-time marketing focused on search engine optimization can become a daunting task for proprietors or marketers at small companies trying to wear more than one hat. They not only need to understand ...

Optify, a provider of digital marketing software, today announced new lead intelligence capabilities for the company’s suite of marketing automation products. The company’s new Optify Connect, ...

Are you a print subscriber? Activate your account. 2 hours 7 min ago By Ad Age and Creativity Staff - 4 hours 24 min ago 5 hours 10 min ago By Asa Hiken - 8 hours 25 min ago By Brian Bonilla - 8 hours ...

Digital marketing software provider Optify announced Tuesday that it would offer a version of its Optify Connect platform for small and mid-sized businesses. The new platform will help SMBs not only ...

As it becomes increasingly important to measure website and social media analytics in real-time, new optimization tools are rising to the surface and gobbling up investor dollars. Real-time marketing ...