The writing's been on the wall for a while. Unless you haven't seen a movie for the past decade or more, you know how important VFX has become to the creation of TV shows and movies. Those VFX come at ...

Netflix defines "low risk" and "high risk" AI use cases. - Oliver Berg/picture alliance via Getty Images Netflix has given its media-making partners more parameters for using generative AI as the ...

As the use of generative AI becomes more common in media operations and production, Netflix has laid out detailed guidelines for their use and provided guidance on the kinds of approvals that may be ...

TL;DR: Netflix embraces generative AI as a valuable, transparent, and creative tool for content production. Its new guidelines help partners use AI for ideation, background elements, and visual ...

Concerns about the increasing use of generative AI in film and TV productions have grown steadily over the past few years, as the technology continues to be integrated more deeply into public life.

As the entertainment industry reckons with when and how to use generative AI in filmmaking, Netflix is leaning in. In its quarterly earnings report released on Tuesday afternoon, Netflix wrote in its ...

How soon will it be before Netflix subscribers begin to see movies and TV shows that were made with generative AI technology? According to CEO Ted Sarandos, it's already happened. Surprisingly, ...

Last month, Netflix released what it confirmed to be the first use of generative AI footage in one of its shows, depicting a building collapsing in Argentinian series El Atonata. Now, the streamer has ...

TL;DR: Netflix is expanding its gaming division by integrating generative AI to create innovative interactive experiences and games. The company is hiring a high-level Director of Gaming Gen AI to ...

Netflix has given its media-making partners more parameters for using generative AI as the company becomes more brazen in its use of AI. The entertainment giant's new generative AI guidelines, ...