Fletcher’s Storythinking explains the vast role that storythinking plays in human affairs as chains of narratives drive ...

Artificial brains, humanoid robots and ‘assistants’ are misleading myths – and they directly affect how we use AI.

Most people know George Lucas as the writer-director of the original Star Wars trilogy, as well as a producer of many films and series that make up the franchise’s extended universe. In recent years, ...

This is a scenario I have repeatedly participated in or heard described in funder circles: A discussion about the importance of narrative change, often including examples of innovative work, generates ...

Jessica completed her undergraduate degree in English Literature at Durham University and is now a Writer for Game Rant. Her final year undergraduate dissertation was about demonstrations of choice ...

The Strategic Brand Narrative is a tool for creating and attracting people to your community. This narrative is ultimately distributed through social media, digital and other communications. Brands ...