At $8,199, the X2D 100C was always a serious investment. At $5,739, with $2,460 knocked off the price, it becomes an ...

Medium-format imaging titan Hasselblad has announced the successor to 2020's 50-megapixel 907X 50C digital camera system. The 907X & CFV 100C model boasts a camera back featuring a 100-MP ...

Fujifilm follows up its 50-megapixel mirrorless medium-format GFX 50S and 50R models with the 102MP GFX100, both the least- and most-Fujifilm-like camera the company's delivered in quite a while. It's ...

The new flagship mirrorless camera from Fujifilm maintains the same resolution but ditches the tall grip design and goes for autofocus speed, video features, and a $7,499 price. The new flagship ...

With the X2D II 100C, Hasselblad is telling the world that there’s more to medium-format photography than prints.

It feels better in hand than any past GFX mode because it’s shaped more like a conventional mirrorless camera. At the same time, it offers a deeper grip that’s more comfortable, while adding an extra ...

To the general public and casual photographers, Leica may be best known for its retro aesthetics. But while the brand likes to pique nostalgia with the exterior design of its cameras, the same can’t ...

Way back in 2014, Phase One teamed up with Alpa to create a truly, uh, unique “medium format mirrorless camera system” that was as weird as it was cool. I was fascinated by it. Since then, the company ...

The second medium format mirrorless GFX camera from Fujifilm, the GFX 50R, is the first medium format digital camera we've seen debut for less than $5,000. Images, and the devices that capture them, ...