Previously in this series, we discussed IBM’s (IBM) recent acquisitions of Germany-based Ecx.io and Aperto, as well as Resource/Ammirati. Apart from these acquisitions, IBM iX announced the launch of ...

To date, IBM’s internal digital agency Interactive Experience (iX) has flown under the radar, through quiet, organic growth – reaching a global headcount of 10,000 employees. That changed Thursday ...

In our recent IBM series, we discussed IBM’s (IBM) growth strategy in 2015, which continues to revolve around acquisitions. We are a little over one month into 2016 and IBM has already announced five ...

Two Harvard dropouts are launching AI smart glasses that record every conversation. The Halo X glasses promise productivity benefits but raise major compliance and privacy challenges. Meta, Google, ...

The line between enterprise software and digital agencies is blurring. As the merger between Publicis and Omnicom came to a screeching halt last week, the growing demand for data and tech prowess ...

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In response to growing demand, IBM is spending $100 million to acquire talent and open Interactive Experience labs around the world. The world is waking up to design thinking. Today, IBM is announcing ...

Forbes contributors publish independent expert analyses and insights. Gil Press writes about technology, entrepreneurs and innovation. This week’s milestones in the history of technology include the ...

ARMONK, USA: IBM on Thursday announced that Advertising Age (AdAge) named IBM Interactive Experience the largest digital agency worldwide in its Agency Report for 2014, an evaluation of more than 900 ...

With help from Ogilvy & Mather and Monster Media, IBM is launching an environmentally minded ad campaign on the theme of "Smarter Cities," including a large interactive display at New York's John F.

ORLANDO, Fla., Jan. 28, 2014 /PRNewswire/ — Connect Conference – IBM (NYSE: IBM) today announced a global consulting practice that anticipates the emerging client demand for irresistible user ...

IBM unveiled a suite of new artificial intelligence (AI) marketing solutions at Advertising Week 2018, including Watson Ads Omni, an iteration of Watson Ads that enables marketers to deploy AI-powered ...