High school calculus is probably the last time you had to think about algorithms—if you’re lucky, that is. But for performers and content creators alike, there’s a new algorithm to worry about: ...

In rock-paper-scissors, the ideal strategy is simple: You should play a random move each round, choosing all three ...

The power of social media cannot be denied, but the landscape is complex and constantly changing. It’s easy to get frustrated with the various algorithms that control how much of your messaging gets ...

The time has come when views on Tik Tok are the top priority, when adults don’t fall asleep without watching popular videos, and children start filming on Tik Tok before they have learned to connect ...

In this edition of Founder FAQ, Petra Smith, founder and Managing Director of the UK-based marketing consultancy Squirrels&Bears, answers: “How can I make my content go viral on social media?”You can’ ...

In an era dominated by social media, misinformation has become an all too familiar foe, infiltrating our feeds and sowing seeds of doubt and confusion. With more than half of social media users across ...

If you like to peruse your Instagram timeline but need help understanding the app's algorithm, Instagram has clarified why you see certain posts and may not see others. Instagram says there is not one ...

AI has the potential to deliver enormous business value for organizations, and its adoption has been sped up by the data-related challenges of the pandemic. Forrester estimates that almost 100% of ...