What’s the narrowest, niche, specific type of targeting you can use in Google Ads? Placements! It’s a type of content targeting that you can use in Display and Video campaigns. (We covered one of your ...

Natalie Cusson is a small business owner with over 15 years experience in the creative arts. She's worked on ad campaigns for many trusted brands such as Nike, Subaru, Polaris, Red Bull and ...

Google has released version 2.9 of the Google Ads Editor. This new update brings a number of new features including support for manager account (MCC) owned labels, shopping ads on excluded brands, age ...

Taylor worked with AP from 2018 to 2025, most recently as Google Editor. Google TV is packed with ads. From algorithmic TV recommendations to sponsored content to straight-up commercials for video ...

Did you know that display keywords in Google Ads act as both content and audience targeting? This seemingly straightforward Google Ads feature has some surprising nuances, which is why we’re diving in ...

Pomelli is an experiment from Google Labs and Google DeepMind. It can create AI-generated ad campaigns for your business. It's only available in English in select countries. Finding the budget, time, ...