Google has added cross-channel conversion reporting to its Analytics Data API, giving developers programmatic access to paid ...

Developers can now access unified paid and organic conversion data programmatically, though the feature is still in limited ...

Google announced that its Google Analytics Data Export API beta is now available. What this means is that Google is enabling developers to extend Google Analytics in new and creative ways by providing ...

Google’s Search Analytics API is getting updated with the ability to pull data from Google News & Discover, one of the most highly requested new features. Search Console already reports on this data, ...

Initially we were expecting 8 days of data, but Google gave us 2 more days of hourly data for the performance reports API. A few weeks ago, Google promised us the 24-hour data in the Search ...

Google announced it has a new metadata field for its Search Analytics API (for Search Console's performance reports) that will tell you about incomplete data points you received through the API.

Google Analytics is a useful tool for measuring website usage — everything from simple page views to the kind of complex ad campaign tracking marketers might need. However, I find the user interface ...