Reels is the latest feature to hit Instagram, letting you make 15-second videos with AR filters and other special effects. Shelby Brown (she/her/hers) is an editor for CNET's services team. She covers ...
Instagram Reels have fundamentally transformed short-form video consumption patterns, generating over 200 billion plays monthly and capturing 30% of all Instagram engagement since their 2020 debut.
Instagram launched Reels a few years ago, its own short-form video platform to compete with TikTok. Users can watch reels on Instagram's Reels tab, Explore page, and in their own feeds. Instagram ...
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