Information technology can be roughly defined as using computers and telecommunication systems to store and share information. Businesses use information technology to automate many kinds of tasks, ...

Whether you need a CRM for sales, customer service, or marketing, we've got the examples to get you started. We may receive a commission from our partners if you click on a link to review or purchase ...

Customer relationship management software (CRM) would not be as popular as it is if it did not provide a valuable service to the enterprise. But since these platforms tend to be very complex, it can ...

Many people look at sales training and CRM as two separate functions that operate independently of one another. Would it surprise you to hear that they actually complement one another, and that sales ...

Earlier in this decade many thought online banking would kill off branch banking. Statistically speaking, the reports of branch banking's death have been greatly exaggerated. Across the United States, ...

Sales dashboards are analytic tools designed to allow your business to track, manage, and visualize valuable insights into how your team is performing during a given time period. There’s no point in ...

The Social CRM lifecycle can be situated with one's customers as a continuous "virtuous cycle" of engagement, mutual support, value exchange, and viral advocacy. Of all the many flavors of social ...

When a customer relationship management (CRM) strategy is integrated with a firm’s overall strategic plan, it helps the firm perceive and respond to business and economic trends. CRM strategy starts ...

A successful CRM project balances strategy, process, technology and employee initiatives so that you address all of them within the time and resource limitations you face. I have broken these ...

Rounding out its Customer 360 Summit in Los Angeles last week, research giant Gartner unveiled its much-anticipated Magic Quadrant for Social CRM report. A collaborative effort by eight CRM analysts, ...

Developing personalized experiences with your customers is pivotal to establishing a well-loved and long-lasting brand. Customers don’t want to feel like they’re just another number in your business’s ...