When you describe your company's products and services in your own words, you take ownership of the way your customers and stakeholders perceive them. Your descriptions of the products and services ...

When you’re in the process of interviewing, one of the questions you’re certain to get is, “Tell me about yourself.” While interviewers will make the inquiry in various forms, it will be a go-to that ...

Do you use cheesy clichés, overblown superlatives, or breathless adjectives to describe yourself in your social media profiles and marketing materials? Do you write things about yourself you would ...

Understanding and articulating your company culture is important for many people within an organization, whether you’re a senior leader or a member of middle management, human resources, marketing, or ...

Public attitudes are highly partisan on a wide array of topics. And partisanship appears in some of the ways that Americans describe themselves, too, according to a May Pew Research Center survey. How ...