Ryan Gray is Co-Founder and CEO of SGW Designworks, a product engineering and design firm featured in The Lean Startup. It’s very common for a prospective client to come to our product development ...
PRODUCTION - 28 March 2025, Berlin: Prototypes for street lamp caps stand on a table in the workshop of artist Alona Rodeh. The designer creates these "headgear" to reduce light pollution in the city.
MANAGEMENTSPEAK: The existing packages are too expensive; we’ll do it in-house. TRANSLATION: We can’t afford to pay what it costs, so let’s underestimate the cost to get the team going — once they’re ...
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