A multi-year study of the reliability of published social & behavioral science research has found that only about half of published results are replicated by new studies.

Malaria continues to be a major global health challenge, with hundreds of millions of cases reported annually and significant mortality concentrated in ...

Both the donation number and amount are influenced by emotional and contextual cues derived from the disease relief projects on a fundraising website. Images and textual data from 1,763 projects were ...

The Missing Capability Inside Modern Marketing  A marketing team can now measure almost everything and still misunderstand ...

This post is Part 1 of a two-part series. The success story of applied behavioral science began with the publication of popular science books more than 15 years ago showing that people make suboptimal ...