Adobe Inc. today added a new tool to its Adobe Analytics offering that’s meant to give companies more advanced insights into their customer’s behavior. The new offering, Customer Journey Analytics, ...

SAN JOSE, Calif.--(BUSINESS WIRE)--Adobe (Nasdaq:ADBE) today released its 2018 online shopping data for Cyber Monday and the holiday week overall. Cyber Monday is projected to hit $7.9 billion by the ...

In this special feature, ZDNet examines how advances in AI, visualization and cloud technology are shaping modern data analytics, and how businesses are addressing data governance and a potential data ...

Adobe today announced the launch of a new analytics solution for product teams at its Adobe Summit conference in Las Vegas. Dubbed Adobe Product Analytics (because Adobe doesn’t mess around with its ...

As a brand, Adobe is synonymous with creating multimedia software like Photoshop, Acrobat, Illustrator, Premiere Pro and After Effects. In 2009, Adobe ramped up its online marketing and analytics ...

With Adobe’s new offering, the platform unearths insights without the user asking. This addresses one issue that arises with Adobe Analytics is a result of its sophistication, according to TechCrunch.

Adobe and Microsoft have joined forces, combining Adobe's Sensei artificial intelligence (AI) with Microsoft's data to give Adobe customers more automated, intelligence-based business feedback. By ...

Today at Adobe's annual digital innovation conference Summit 2024 in Las Vegas, the company is unveiling Project Slide Wow, a generative AI-driven tool designed to streamline the creation of ...

Ahead of predicted holiday retail sales growth, consumers drove $76.8 billion in online sales in October, up $4.3 billion from last year, according to a new report from Adobe Analytics. Mobile ...

A Kellogg team has once again come out on top at the Adobe Digital Analytics Competition. One-Year students Alex Bourdeau, Yajur Kapoor and John Elder, all ’15, bested 66 teams to take first place in ...