BOSTON—The streaming tech provider Brightcove has announced the launch of Brightcove Ad Monetization, a new service designed for media companies to better monetize their content. To supplement the ...

Essen, Germany, February 20, 2024 — Admixer, a leading provider of end-to-end ad management solutions for publishers and advertisers, has launched its innovative header bidding platform Admixer.HB+ to ...

Brings Transmit’s in-stream formats and real-time monetization to beIN’s live portfolio, helping advertisers reach ...

Jordan Greer operates the world’s largest sim-racing website: a decades-running community known as GTPlanet where gaming enthusiasts come together to celebrate, discuss, debate and appreciate ...

In an omnichannel environment, managing and selling ads is becoming too complex for humans to handle alone. That’s why many are turning to AI tools to maximize ad inventory monetization. AI can ...

To maximize the revenue impact of ad monetization, it’s important to hone in on the right formats and strategies for your genre. For best practices from experts, backed by stats and user sentiment, ...

Spotify is betting loyalty beats virality. Earlier payouts, easier distribution, and new video sponsorship tools reveal the ...

“The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written by Chris Shuptrine, VP of marketing for Kevel. Email ad monetization will forever change ...

Netflix reports Q2 financial results after market close Thursday. Analysts see the company's ad-supported plan as the key for the future of Netflix. Tim Melvin’s system has spotted 10X winners like ...

Mobile game publisher Zynga has agreed to acquire mobile ad and monetization firm Chartboost for $250 million in cash. It’s an interesting deal because Zynga is reaching outside of its usual food ...

Mobile games rely on various strategies to monetize their games to generate a profit. Some of these avenues lead to a negative impact on gameplay, such as monetization via video ads. These ads pop-up ...

Brightcove, the streaming technology company, has announced the launch of Brightcove Ad Monetization, a new service designed for media companies to better monetise their content. To supplement the ...